
It’s baaaack! Starbucks Rewards customers have a chance to win the wildly popular Bearista Cold Cup, along with other prizes, by playing the coffee chain’s annual holiday game, Starbucks for Life.
The little glass bear donning a green Starbucks beanie and striped straw sparked shortages, fights and long lines. The cup, priced at $29.95, was listed for resale at prices as high as $500, and Walmart even released its own copycat version.
On Sunday, Dec. 7, Starbucks posted an Instagram video that shows a line of four Starbucks signature cups being removed one at a time to reveal the Bearista cup. “Your chance is in the Starbucks app. Tomorrow, 12/8,” the company wrote in the caption.
The Starbucks for Life Merrython was set to launch on Dec. 8 at 4 a.m. PT, but comments on the earlier Instagram video teasing the return of the cup indicated that many customers were struggling to find the game within the app or were unable to log in through the website.
“There’s nothing on the app + I keep getting an error signing in???” one Instagram user commented on Monday. The Starbucks social media account responded, requesting more information.
Another user wrote, “It keeps saying my password is not right I requested reset password like 5 times.”
Starbucks clarified to users in the Instagram comments on Monday that its Rewards members could play the Starbucks for Life game at www.starbucksforlife.com in the U.S. or www.starbucksforlife.ca for those in Canada. If you’re not a member yet, you can download the Starbucks app and create an account or join at Starbucks.com/rewards.
The Starbucks for Life contest runs through Jan. 4 at 11:59 p.m. PT.
More than 600 Bearista cups will be up for grabs as a prize every day through the instant win game, with a limit of one cup per person, according to Starbucks.
The grand prize is “Starbucks for Life,” in which four lucky winners will receive a daily credit for one free food or beverage item for 30 years.
Another prize includes “Starbucks for a Year,” which gives 50 winners a credit every day for 365 days for one food or beverage item. Other prizes include bonus stars that Starbucks Rewards members can redeem for free items, free bakery or drink items, cake pops and digital gift cards.
Players can receive one prize play and one sweepstakes entry per week, and a maximum of two prize plays per day, with opportunities to earn additional plays.
LATEST POSTS
- 1
Watch Chinese astronauts enjoy '1st ever space BBQ' from Tiangong's brand-new oven (video) - 2
The capacity to understand people on a profound level: Exploring Life's Intricacies - 3
NASA will bring space station crew home early after medical issue - 4
Ergonomic Office Seats for Work spaces - 5
Astronomers now say the moon is eating up molecules from Earth’s atmosphere
Dr. Vinay Prasad's memo raises concerns about COVID-19 vaccines and pediatric mortality
Russian billionaire says 12-hour days and 6-day workweeks could help save the economy
An Investigate of 6 Creative Specialty Mixed drinks
'The best gift ever': Baby is born after the rarest of pregnancies, defying all odds
Moon-bound Artemis II astronauts enjoy a relaxed day in space
Beyond oil: The crucial exports blocked by Hormuz closure
Doctors looking into hormone therapy as a way to ward off dementia in women
Exclusive-Drugmakers raise US prices on 350 medicines despite pressure from Trump
The Main 15 Powerful Business Heads of Today













